The title of the film 'Bridget Jones diary' appears in a girly/romantic font and its a pale pink colour which is common of a romantic comedy, that is mostly aimed towards women. The bold and simplistic font also means that the audience can follow what is going on behind the title font instead of just focusing on what the fonts say, as in the background of the clip there is the woman singing into a hairbrush which is comical.
Costume and Props: Bridget is sitting in her room on the couch being over-dramatic by singing into her hairbrush and sitting in her pajamas. By using the hairbrush it adds a comical touch to the film, and shows the audience that it is going to be a romantic comedy, instead of just playing on the fact that the woman is sad.
Interesting Camerawork or Editing: Some interesting editing has been used in this particular clip as the main titles fade in and out over the top of the woman singing in her bedroom. The fading could show that the actors that are listed are going to fade in and out of her life throughout the film.
Titles and Font style: The titles and font is written in a girly, and attractive font and colouring. It is pale pink which reinforces the genre of Romantic Comedy and the audience already know what sort of film they are paying to see. It is important that they show the genre through the titles and font style because the viewer knows exactly what sort of film they are purchasing.
Story, and how the opening sets it up: The opening is set up by showing a woman crying and looking upset, watching tv. She looks like she has been through a heartbreak and this sets the story that it is going to be a film based on relationships and her relationships with other people. When the diary is introduced it is clear that the film will be based around her diary.
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